As companies prepare for the rollercoaster of holidays that mark the end of the year (Halloween, Thanksgiving & Black Friday, and Christmas & New Year), it is important to outline and explain some of the marketing trends that will prove helpful.
Among all the trends, though, one factor stands out, which is relatability. Brands in 2021 are not just trying to build fantastic products, though that should be a given. Instead, they are trying to build authentic connections with customers.
