“If you build it, they will come” couldn’t be further from the truth when it comes to eCommerce.
As many eCommerce merchants find out the hard way, without adequate marketing there is often a lengthy and sometimes interminable lack of traffic after they launch their site. Fortunately, marketing your eCommerce startup doesn’t have to be time consuming or hard. In fact, it can be quick and—dare I say it—fun. This guide will help you learn how to take your eCommerce startup marketing strategy from zero to hero.