10 Epic Shifts that are Re-Writing the Rules of Marketing

I’m often asked: “What is the next big thing in marketing?”

This seems like a simple question, but I’m not sure I know any more. I started thinking about this and came up with at least 10 “big things” that will profoundly impact my career, and yours. I first posted this list on Facebook and it provoked some interesting comments. Here’s my take on the next big thing(s), with comments from some marketing friends.

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