1 Simple Strategy to Stand Out on LinkedIn

One of the biggest challenges on LinkedIn is how to narrow the field of potential customers you can serve.

The #1 thing I’ve found in teaching others how to use LinkedIn to generate new sales leads, add clients and increase revenue is that you’ll immediately fail if you try to be all things to all people.

Instead, you need to target some niche audiences or industries, and then become a big fish in those smaller ponds.

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