My fascination with bots started way before Mark Zuckerberg announced them somewhere around April 2016. Apps like Kik and WeChat already had bots in them and it was fascinating to see how messaging apps are becoming something more. There were a lot of apps on the market that could easily be replaced with a chatbot.
That’s enough history, I am sure you know what chatbots are and how they work by now. What I want you to get out of this text is the value and the untapped territory that is facebook messenger. So let’s start with how I made this campaign.