Are you investing in digital marketing strategies? Keep these ones in mind. When you make your ...

Most small businesses have only have a small chunk of change for their advertising, which means ...

When I started writing online back in 2013 no one had ever heard my name. I ...

We are living in exciting and innovative times with futuristic technology literally at our fingertips. But ...

There are millions upon millions of blog posts published every single day. That’s been true for ...

Question and answer sites come and go. Quora is today’s reigning queen. Go to Quora.com (after ...

Today, I’m going to share a strategy that got Steven Aitchison 3.6 million Facebook fans and ...

How many Facebook Groups do you belong to? And how many do you actually, actively participate ...

In one of Instagram’s blog posts, they referred to Instagram as a place where “people turn ...

Email marketers are busy people. First, they have to develop customer journeys. Then, they have to ...

WordPress is one of the most popular options when it comes to building websites; in fact, ...

With over 200 factors in Google’s algorithm, SEO is a complex science. But it’s not how ...

Email is dying a slow and gradual death. But in it’s ashes arises a tool far ...

The story started simple. It started with a request from Dave: “Yo SQ, let’s try to ...

Today, let’s talk service-area businesses (SABs) and local SEO. Because every time I talk to an ...

As marketers, a failed campaign is our worst nightmare. But sadly, failed marketing attempts happen every ...

It’s public perception that in life you don’t get what you wish for but what you ...

While it’s no secret that video has been dominating marketing for several years, there’s no doubt ...

The closest a digital marketer can get to being inside their customers’ heads without a survey ...

When inbound marketing was on the rise in 2006, search engines were the primary way readers ...

More than 15 million businesses now use Instagram worldwide and over half of those businesses are ...

With 1.32 billion daily active users, Facebook is the most widely used social platform by quite ...

The eternal question for businesses both large and small: should you run your marketing in-house, or ...

Does your small business have a YouTube channel? If you’re like most SMBs, the answer to ...

You’ve probably been looking into using Facebook ads for your own business for a while now. ...

In 10 weeks I grew my dog’s Instagram to over 10,000 followers. You guys might not ...

The funny thing about Google ranking factors is that there are heaps of them. In such ...

Need insight for allocating your marketing budget most effectively? Explore our recommended approach for maximum value ...

Most of our marketing in the past 50 years has revolved around advertising, or renting space in channels ...

Salesforce is looking to make its platform more customizable with the announcements today of new tools ...

For small businesses with limited budget, it can be hard to decide how to distribute your ...

There are hundreds of millions of active accounts on Amazon. Moreover, nearly half of internet shoppers ...

You have seen those stupid headlines. They are everywhere. Buzzfeed, Viral Nova and Upworthy and on many ...

While videos aren’t as commonly used on Pinterest as other platforms, their numbers are increasing. According ...

  Should our business be on Instagram or Snapchat? Or both? With Instagram and Snapchat becoming ...

How many people does it take to produce a video? This is a great question. The ...

Google AdWords launched in 2000 (Y2K baby!) when Google was already handling 20+ million searches every ...

Want to streamline your Twitter workflow and improve your results? Looking for tools to analyze and ...

How effective has your content marketing strategy been so far? Does your brand need a fresh ...

At Buffer, we’re big fans of using data and research to guide our social media strategy. ...

It’s 2017 and the robots are here. But artificial intelligence (AI) is nothing to be feared. ...

All businesses want to know that they are using their ad dollars most efficiently. That’s why ...

SEO can be complicated — in many cases, overcomplicated. How many ranking factors are involved in ...

Every business wants new customers. Usually, many more new customers. But you have to get them ...

Automation is a funny thing. Too little is the enemy of efficiency. Too much kills engagement. ...

As the organic search results are increasingly being eaten up by PPC ads, the Knowledge Graph, ...

For most social platforms, you have up to 5 seconds to capture a users’ interest before ...

With Amazon’s crack down on incentivized reviews, the atmosphere around getting reviews by simply asking for ...

This week, a Slovakian journalist named Filip Struhárik published a post to Medium that quickly ricocheted ...

Pay-per-click (PPC) campaigns may be considered as interruptive marketing by many. And they may not think ...

You’ve seen the headlines: “Why Is Facebook Engagement Suddenly Dropping?” “Twitter growth grinds to a halt” ...

Google Tag Manager (also known as GTM) is a free tag management solution provided by Google. ...

I spent over $100,000 at U.C. Berkeley to get my undergraduate business degree. Here’s the crazy ...

We launched SmartrMail in March 2016 on the Shopify app store, and have grown it to ...

In newsrooms in six countries scattered across the globe, alarm bells started to go off over ...

When I was director of marketing at Mint.com one of the largest ways we grew to ...

Web.com announced today that it is acquiring the assets of Montreal-based Acquisio and adding them to ...

It’s been about a year since Twitter rolled out their algorithm-fuelled timeline. Well, partially algorithm-fuelled -Twitter ...

The other day I got an email. It was from LinkedIn, informing me that I would ...

Trying to make the decision between Squarespace and WordPress? Both platforms make it easy for you ...

Marie Forleo is a force of nature. Whether you love her or hate her, with over 275k Instagram ...

Setting up Google Analytics isn’t as simple as just dropping a tracking code on your website ...

Amazon has been having huge success over the past years, and it doesn’t seem like it’s ...

It’s easy to spend money on Facebook. With all the targeting options available, you can never ...

If you’re trying to wrap your head around getting started with business video you’re in the ...

Artificial intelligence is hot in ad tech, and Houston, Texas-based retailer Gallery Furniture — that has ...

We read every day how many of most valuable brands from marketing titans like Proctor & ...

AdWords is complex. First time users that open up an AdWords account feel like they’re looking ...

Facebook is rolling out a way for brands to automatically create thousands of different versions of ...

As Toys ‘R’ Us files for bankruptcy protection in the US and Canada, we’re again reminded ...

If you’re already publishing photos and videos on Instagram, you may wonder why you would also ...

This is the ultimate guide to dominating Google’s search results in 2018. And let me be ...

So, let’s start with why YouTube advertising is a topic worth some attention. Did you know ...

Customer Relationship Management (CRM) systems are inherently designed to help businesses better manage and serve their ...

Last week I ran an experiment to see if it’s still possible to become a fake ...

Chat apps are everywhere these days. People communicate by text message, WhatsApp, Facebook Messenger, iMessage, Telegram, ...

Have you noticed it’s getting harder and harder to build referral traffic from Google? And it’s ...

In the live challenge on his website Grow and Convert, Benji Hyam realized that most companies ...

It’s almost 2018, and many social media marketers are still kicking back and discussing the best ...

Tactics don’t necessarily fail because they’re bad. They fail because of the context around them. The ...

Welcome to Facebook advertising, home of the lowest cost per 1,000 impressions in the history of ...

In this blog post, I want to look at the thorny issue of budgeting in video ...

If you rely solely or heavily on reaching your online audiences through social media channels, you ...

The purpose of a marketing campaign plan is to identify relevant, integrated, marketing activities and channels ...

For online retailers, Amazon is becoming even more daunting. Amazon will own a bigger piece of ...

Brands are trying in more ways than ever to connect with audiences across a range of ...

Are you finally understanding how to get your business locations to show up properly on the ...

Email list building is an important part of your inbound marketing effort. Even with all of ...

How big is the U.S. online video ecosystem? How about $135 billion. That’s the number video ...

I’ve got good news and bad news. In traditional fashion, let’s start with the bad news. ...

Facebook business pages are a place where you can develop the relationship between your brand and ...

Facebook’s News Feed has been largely pay-to-play for Pages for years. Now the social network is ...

Coming up with new and fruitful content ideas on a regular basis is hard. Really hard. ...

Ask any seasoned marketer, and they’d agree: Understanding your customers is largely dependent on understanding how ...

Many people believe that if you are not already popular, it’s quite hard to get famous ...

Are you a marketer, the owner or a business or a website? If you answer is ...

So, you want to get involved in video marketing. I don’t blame you. It’s where more ...

Facebook advertising gives marketers almost limitless options when it comes to how you can target and ...

If you’re working in the chatbot business (consulting, development, UX design…), this conversation may sound familiar: ...

So you want to grow your business? Great, now comes the hard part. Marketing takes a ...

A new campaign testing and optimization tool for Facebook and Instagram advertisers launches today after a ...

SEO is critical to a site’s success. Read through this list to find some of the ...

According to a study by the Duke University Fuqua School of Business, companies are rapidly increasing ...

Do you pin products to Pinterest to promote items on your website or store? How would ...

On Tuesday, the company unveiled the Video Website Card, a new ad format that pairs an ...

Artificial Intelligence and Machine Learning have dominated headlines this past year, promising to disrupt every industry, ...

The entire process of finding, choosing, and hiring a digital marketing agency can feel like an ...

If you’re new to Instagram business options or want to add something new to your current ...

There is a wealth of information about how your AdWords campaigns are performing, which is both ...

This step-by-step guide will show you how to build a FB Messenger list + an Email ...

The cheapest way to generate leads and sales for your business using Facebook advertising is to ...

Word of mouth holds a lot of power. The thing is, the internet has given people ...

The concept of brand journalism isn’t all that new, but people are now starting to harness ...

Links are great. They help with Google rankings, send traffic from the site that links to ...

I’m frequently asked about advertising on social media sites like Facebook, Twitter, and LinkedIn. While I’m ...

Marketing your small business, whether online or off, is a time intensive process. As your business ...

Facebook is one of the most visited websites in the world. With over 1.4 billion users, ...

Even before the explosion of brand engagement via relatively recent channels such as Facebook Video, Periscope, ...

About 60% of Amazon sellers promote their goods through the marketplace’s Sponsored Products platform, but some ...

Personally, I follow National Geographic across all social platforms – preferring the visual platforms like Instagram, ...

Performing a complete site audit is a complicated and ongoing process that includes dozens of checkpoints ...

If you’re going to splash some cash on social ads, Facebook is the place to do ...

Google Tag Manager (also known as GTM) is a free tag management solution provided by Google. ...

Let’s start with a brief definition of what Inbound marketing is. It is a marketing strategy ...

You may have heard the term “landing page” from a marketing agency or an employee or ...

While it’s no secret that video has been dominating marketing for several years, there’s no doubt ...

Whether it’s the anxiety of not knowing what to do, or the fear of possibly looking ...

Many experts predicted that 2017-2018 would be the “age of video marketing on social media” and ...
Load More ...